— Founding Edition · Opening Soon —

London · Atelier
Your shade.
Seamlessly
yours.
Custom-matched root touch-up, designed to last until your next wash. Between salon visits — never instead of them.
Your photo never leaves your phone.
· Just Discovered ·
Emina matched Espresso· 36 days ago
The matching
Colour matched to your hair.
A precise reading of your tone.
100% private
Your images and data
are never shared.
Made for you
For the days between
salon visits.

The Veil · The Hue · The Finish — your three-step at-home ritual.
A Letter from the Founder
Beautiful hair has always been the work of an expert.
Now, it is the work of two.
Your colourist creates the colour that lasts.
Maison Hue composes what carries you between.
A shade matched precisely to yours.
Created for the quiet weeks between salon visits.
For the moments you want to feel like yourself again.
— Alisa Dedovic
Founder · Maison Hue